Donald Trump has done it again

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Donald Trump has done it again. As one who has spent a lifetime violating laws and flouting rules, breaking norms is childโ€™s play for this man-child. While Trump is happy to break norms just for sport, the covetous bully canโ€™t resist breaking a norm if he smells gold at the end of what should be someone elseโ€™s beautiful rainbow.

If you havenโ€™t heard, Trump has spent the past few months peddling an โ€œoriginalโ€ book called Our Journey Together. He didnโ€™t need a ghost writer for this one because itโ€™s basically a compilation of photos from his failed presidency. Trump didnโ€™t take any of the photosโ€”he simply had to frown for the camera as White House photographers went about chronicling this wildly destructive era in American history.

On Thursday, The New York Times revealed that Trumpโ€™s lame publishing venture comes with a dark, unsettling back story. As the Trump administration wrapped up its failed political experiment, the chief White House photographer, Shealah Craighead, announced her plan to publish a book of her best images from Trumpโ€™s tenure. This โ€œbipartisan normโ€ has been followed without incident after every presidency since Reaganโ€™sโ€”until now.

Sensing an opportunity to snatch money before someone more deserving can take it, Trump first asked Craighead for a quid pro quoโ€”a share of the proceeds in return for writing a foreword to help promote her book. As the Times points out, Presidents Barack Obama and George W. Bush both wrote forewords to their photographersโ€™ books out of admiration, with no strings attached.

Trump then moved the goal posts all the way off the field, telling Craighead not to proceed with her book (and forego her six-digit advance). Instead, Trumpโ€™s new plan was to publish his own book using her photos as well as ones taken by other White House photographers. Trump wished to do his own deal that would bring a multimillion-dollar advance. After all, according to Trump spokesman Taylor Budowich, โ€œPresident Trump has always had an eye for beautiful and engaging curation, which came alive through the pages of his book.โ€

The Times also revealed that Trump insulted Craighead and criticized her photography skills in front of others on multiple occasions. Now that Trumpโ€™s book (which only mentions the photographers’ names once at the end) has earned at least $20 million, according to estimates, and after questioning from the Times, Trump decided to call Craighead this week to pretend they will work together on a new book. Knowing the Times would publish what he said, Trump told Craighead, โ€œIt would be fun to do so.โ€

Of course, Trump has already had his fun, having broken a norm for personal gain at anotherโ€™s financial and reputational expense. As Trump (or was it Tony Schwartz?) wrote in The Art of the Deal, โ€œThe real excitement is playing the game.โ€ Sadly, that is the only excitement this depraved narcissist is capable of feeling, and one of the many reasons why Trump remains a danger to all who deal with him.

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