The decline of Donald Trump is on full display

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The decline of Donald Trump has been on full display lately, from his increasingly nonsensical utterances at rallies to his routine napping while on trial for 34 felony counts. As recent developments reveal, the brand of Donald Trump is following suit, circling the drain much like the ogre himself.

Truth Social, which claims to promote “an open, free, and honest global conversation without discriminating on the basis of political ideology,” has seen better days. According to a recent CNN report, Truth Social “remains a very tiny player in its industry, and it’s getting even smaller.” Truth Social’s average number of daily active U.S. users on iOS and Android fell 19% year over year in April to about 113,000, according to Similarweb data. The data also showed the average number of users dropping 4% month over month. This implies Trump isn’t getting the support he hoped for while involved with both his presidential campaign and criminal trial defense.

The saga of Trump’s name coming off buildings also shows no sign of abating. Many residents of Trump Plaza in New Rochelle, New York, are trying to remove Trump’s name from their 40-story building. Not only are these residents disgusted with Trump and concerned about property values, but removing the name “would spare residents and workers in this racially diverse city of 80,000 people from encountering, at least visually, the Trump name,” according to a report from The Guardian.

Finally, Trump Tower in New York City, which the Trump Organization still calls “one of the most iconic and sought after commercial properties in the world,” has also suffered a fall from grace. Calling it the “saddest building in NYC,” The Daily Beast recently detailed how Trump Tower is losing whatever was left of its spark. The foot traffic and occupancy rates have declined, the landmark 60-foot waterfall has been shut off, and retail spaces sit vacant, among other signs of deterioration.

These are just some of the most recent signs that both Donald Trump and his brand are fading fast. It’s the last thing that he and the Republican Party need when Election Day is only half a year away. However, it’s another reason to stay optimistic in these final months, as Trump and his brand continue their twisted, own-way journey into the ether.

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